Products were originally sold under the Estee Lauder counter in high
end retailers...Macy's, Bloomingdales, Nordstrom, and Henri Bendel
They were the #1 dermatological line in retail (#1 in Nordstrom
nationwide)
In 2007, the Doctors pulled from retail to enter the direct selling
market where they could reach more people with their products and give individuals an
opportunity to own their own business and share in the Doctors' success
1st dermatological line to leave department stores and go to direct
sales
RF connection...on-staff nurses to answer product questions (not
offered by any other company)
Slated to be Bigger than Proactiv in 3-5 years (Proactiv is an $850
million per year company with one product)
Since its national launch in January 2009, Rodan+Fields:
Experienced 1000% growth in its two years in direct
sales
Paid out nearly $4 million in consultant commissions in
2009
2009 revenue exceeded $14 million; 2010 projections are more than
double
Receives more positive press coverage than the top 10 direct
selling companies combined...and none of it is paid for!
Received the Direct Selling Association's coveted Rising Star
award in 2010 as THE company to watch in the industry